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9

8

9

History

History

M

argaretha Infeld played an active

role in the company until 1994

when her son Peter Infeld took over

the sole management of the company. He led it

according to family traditions until his unex-

pected death in April 2009.

U

p to the present day an innovation has

significantly contributed to the com-

pany’s success: the string with

synthetic core and flat wire winding. This par-

ticular string – the Dominant string – is the

most-played violin string worldwide. Itzhak

Perlman and Pinchas Zukerman had already

adopted this string innovation when they were

unknown violin students. Later both became

soloists of world rank.

C

urrently, Thomastik-Infeld and its 200

employees produce more than 3,000

various strings for bowed and fretted

instruments in the very heart of Vienna, the

City of Music. 97 % of the produced units are

exported to more than 90 countries all over

the world each year. A strong international

focus and the steady expansion of business

relations remain an essential component of

the successful strategy of Thomastik-Infeld.

Late 20

th

Century

|

1980–1999

New Millennium

|

1999–2015

The upcoming period of innovation

has been initiated by fundamental

research (2) and new product devel-

opments (1).

1

2

New technologies brought new prod-

ucts. On the occasion of the brand

relaunch 2004 the logo (1), packag-

ing and printed materials (2) were

redesigned. In celebration of the

90

th

anniversary of Thomastik-Infeld a document was

issued by the Austrian Federal Economic Chamber (3).

The photograph shown below (4) documents one of

the numerous appearances on various international

music trade fairs (Frankfurt 2011).

1

3 4

2